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    “"Carole Keller is a talented Marketing professional with strong writing skills. She is a wonderful resource for online marketing projects that include Search Engine Optimization and Pay Per Click initiatives. I highly recommend Awareness Creation."”
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    Consider the Advantages of Social Media Marketing

    Social Media Marketing is one of the most effective and least expensive channels for online advertising and building a positive online reputation. A Social Media Marketing Strategy includes a variety of tactics:

    • Blogging
    • Social Network Participation (Profiles, Status Updates, Linking, etc. on sites like Facebook & LinkedIn.)
    • Social Network Groups Participation.
    • Video
    • User Rating & Polling Activities
    • Promotional Content within Social Communities.

    Make a Splash with Internet Marketing

    To have a strong online presence you do not need to include all of the above tactics within your strategy but we highly recommend using some of these tactics to extend your exposure for promoting your products and/or services.

    Even though there are numerous online opportunities for Social Media Marketing, we have found that a strategy that combines Facebook, LinkedIn, and Twitter (what we call “the Big 3”) is the best starting point for any individual or company. Of course, there are many other sites, blogs, etc. for Social Media Marketing but we have found that Facebook, Twitter, and LinkedIn bring multiple benefits:

    • Real-time Search Engine Results Placements
    • Buzz Creation
    • Brand Development
    • Increased Website Traffic
    • Reputation Building/Management
    • Improved Thought Leadership Positioning within your Industry
    • Customer (present, past, and future) Relationship Building

    Facebook

    Facebook.com is no longer just a “social” outlet for people under 21. Facebook is now a viable business networking platform and has some very impressive statistics:

    • There are more than 400 million active Facebook users.
    • 50% of active users log on to Facebook, daily.
    • More than 35 million users update their status, daily.
    • More than 5 billion pieces of content are shared each week.
    • More than 1.5 million local businesses have pages on Facebook.
    • 70% of Facebook users are outside of the U.S.
    • The top 5 countries on Facebook: U.S., U.K., Turkey, France, Indonesia

    LinkedIn

    Even though LinkedIn has a smaller user base, it is proving to be an invaluable social media site that is focused on connecting businesses and business people.

    • LinkedIn has over 800 million members in over 200 countries.
    • About ½ of LinkedIn members are outside the U.S.
    • Top countries with unique users: U.S., U.K., India, Netherlands, Canada.
    • Executives from all Fortune 500 companies are Linked members.
    • LinkedIn attracts a more affluent audience than other social media sites.
    • 70% of the users are 35 and older.
    • 77% of LinkedIn users have a college or higher level of education.

    Twitter

    Twitter is a marketing platform that allows your audience to interact with your brand which results in successful brand promotion.

    • Twitter has nearly 175 million registered users.
    • 300,000 new users sign up every day.
    • Approximately 60% of new Twitter users are from outside the U.S.
    • Twitter attracts 180 million (unique) visitors/month.
    • Twitter has an average of 90 million Tweets/day

     

     

     

    Awareness Creation Social Media Marketing Services

    Awareness Creation is a Colorado Social Media Marketing Consulting firm that delivers cost-effective social media services for companies in Colorado and throughout the U.S.

    The first comment we hear from many of our clients is inevitably: “This is all so overwhelming. We’re really limited with resources and we really don’t know where to start. And, we just don’t have the time for learning how to do this.”

    Sound familiar?

    Awareness Creation has the time and expertise to help you improve your company’s online presence by developing, implementing, and managing your social media marketing strategy within several of the proven Social Media Marketing platforms.

     

    Make a Splash with Internet Marketing

    Social Media Setup Services

    Awareness Creation also provides Social Media Setup services. Client Social Media Setup is customized to meet the needs and objectives of each client and may include one or more of the following:

    • Social Media Setup: Account & Profile Setup Including Account Upgrades.
    • Ongoing Account Management: Updating Profiles, Blog Posts, Performance Statistics Reporting & Analysis.
    • Social Media Advertising.
    • Competitive Research.
    • Social Media Marketing Group Seminars (Getting Employees on Board, Professional Organizations Presentations).
    • Individual Tutorials.

    Please call – 720.379.3130 – or email Awareness Creation for more information.